Towards a Million Happy Home Sales

Blok's story started from our own experiences in the real estate market.

In January 2015 our CEO Rudi Skogman found his dream apartment. To afford the new apartment he had to sell his old flat. After some price negotiations the apartment was sold and the real estate broker cashed in a 7000 € commission. Afterwards Rudi started thinking if using a broker had been right choice after all. There had to be a better (and cheaper) way to sell apartments.

In the spring of 2016 Rudi got the idea of using technology to automate most of the selling process. Soon after that Juha, Samu and Olli joined. Things started to fall in place: What if we would let the owner arrange the viewings? What if bids could be made online? What if the apartment estimate would be done by an algorithm? What if the transaction cost was a bit more reasonable?

We set as our goal to create the best apartment selling experience in the world. By utilizing new technology we could speed up the whole process of selling your apartment, find the potential buyers more efficiently and keep the transaction cost at a reasonable level.

Today Blok is a fast growing startup that employs 22 persons. To date we have sold over 1400 apartments and helped our customers save over 8 million euros in commissions. Apart from the savings, the biggest reasons our customers choose Blok is the high quality of our service, a modern apartment selling platform and our experienced customer service.

Come and join us in writing the next chapter of Blok